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Description
Using Behavioral Science in MarketingDrive Customer Action and Loyalty by Prompting Instinctive Responses EAN: 9781398606487 Farbverschnitt: Generell werden die Bcher ohne Farbverschnitt geliefert, auch wenn die Abbildungen einen Farbverschnitt zeigen. Erscheinungsjahr: 2022 Produktform: Kartoniert Autoren: Harhut, Nancy Themenberschrift: BUSINESS & ECONOMICS Marketing General Keyword: Behavioral economics; Consumer psychology; Consumer insights; Buyer behavior; Decision making; Response
Drive Customer Action and Loyalty by Prompting Instinctive Responses
| EAN: | 9781398606487 |
| Farbverschnitt: | Generell werden die Bücher ohne Farbverschnitt geliefert, auch wenn die Abbildungen einen Farbverschnitt zeigen. |
| Erscheinungsjahr: | 2022 |
| Produktform: | Kartoniert |
| Autoren: | Harhut, Nancy |
| Themenüberschrift: | BUSINESS & ECONOMICS / Marketing / General |
| Keyword: | Behavioral economics; Consumer psychology; Consumer insights; Buyer behavior; Decision-making; Response rates; Customer engagement; Using Behavioral Science in Marketing; Nancy Harhut; Kogan Page; behavioral science marketing; behavioural science marketing; behavioral marketing strategy; consumer psychology marketing; behavioral economics marketing; nudge marketing; applied behavioral science; science of persuasion marketing; influence marketing strategy; customer behavior insights; buyer decision making psychology; how customers make decisions; why customers buy; how to influence customer behavior; change customer behavior marketing; apply behavioral science in marketing |
| Fachschema: | Englische Bücher / Wirtschaft, Business~Verhalten / Wirtschaft, Arbeit, Recht~Wirtschaftspsychologie~Electronic Marketing - Online-Marketing~Marketing / Electronic Commerce~Marktforschung~Absatz / Marketing~Marketing~Vermarktung |
| Fachkategorie: | Verhaltensökonomie~Online-Marketing~Marktforschung, Management: Vertrieb und Marketing |
| Text Sprache: | eng |
| Seitenanzahl: | XIV, 272 |
| Verlag: | Kogan Page |
| Länge: | 230 mm |
| Breite: | 157 mm |
| Höhe: | 16 mm |
| Gewicht: | 434 gr |
| Genre: | Importe |
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4.3 ★★★★★
Based on 14 reviews
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Product Reviews
★★★★★ 3
The dog loves 'em
Color: Blue
The dog loves the balls, and they're the right size for my German Shepherd.
Lost a couple of starts because they're not very durable, the "teeth" are easily broken off, so I am frequently finding "lost teeth" across the house; the squeakers also cannot hold up to my dog's aggressive chewing.
I would still buy them again, as like I said, my dog love 'em!
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Reviewed in the United States on February 15, 2026
★★★★★ 5
Dogs love them!
Color: 3 Colors
Dogs love them! Larger than your average tennis balls, satisfying for my dogs to chew on, the squeak isn't too annoying, colorful enough I can find them in the bushes.
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Reviewed in the United States on April 28, 2026
★★★★★ 5
Great product at a great price
Color: 3 Colors
I bought these for my heeler/border collie mix. She destroys every toy almost immediately. They are her favorite toys and plays with them daily. They are still in great shape after 4 months. They have a squeaker, but it is not one of the obnoxious loud ones.
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Reviewed in the United States on April 3, 2026
★★★★★ 5
Fun Dog Fetch Balls
Color: 3 Colors
Ordered these for my dog for Christmas and he loves them. He has a blast running up and down the hallway with them. Easy to play with, cute and fun.
Not very noisy, I actually didn't know they squeaked until I stepped on one. Very quality and sturdy. Good value for the money.
Package arrived timely and as described. Would definitely order again.
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Reviewed in the United States on February 5, 2026
★★★★★ 5
Tough ball. Perfect for large chewing breeds.
Color: 3 Colors
My German Shepherd Dog is a year and half old, and she loves these. They truly are pretty indestructible. It took her a little bit to figure out how to squeak it bc they are tough, but now it’s easy for her. They bounce well too. They are larger than a normal tennis ball but a good size for a large dog. Luna is 85 lbs. I would purchase they again, but I probably won’t need to for awhile.
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Reviewed in the United States on May 17, 2026