SKU: 94502404680

Influence: The Psychology of Persuasion, Revised Edition by Robert B. Cialdini

Sale price$1034.55 Regular price$1149.50
Save 10%

Pay in installments of $287.38 with ShopPay, AfterPay and Klarna

Shipping Estimate
USA
  • USA
  • CAN

Ships within 48 hours · Estimated delivery Sep 18 - Sep 23

Promo Codes Available:

For Your Every Summer RSVP, with Code: SUMMER15

Description

Influence: The Psychology of Persuasion, Revised Edition by Robert B. CialdiniThe widely adopted, now classic book on influence and persuasiona major national and international bestseller with more than four million copies sold! In this highly acclaimed New York Times bestseller, Dr. Robert B. Cialdinithe seminal expert in the field of influence and persuasionexplains the psychology of why people say yes and how to apply these principles ethically in business and everyday situations. Youll learn the six universal principles of

The widely adopted, now classic book on influence and persuasion—a major national and international bestseller with more than four million copies sold!

In this highly acclaimed New York Times bestseller, Dr. Robert B. Cialdini—the seminal expert in the field of influence and persuasion—explains the psychology of why people say yes and how to apply these principles ethically in business and everyday situations.

You’ll learn the six universal principles of influence and how to use them to become a skilled persuader—and, just as importantly, how to defend yourself against dishonest influence attempts:

  1. Reciprocation: The internal pull to repay what another person has provided us.
  2. Commitment and Consistency: Once we make a choice or take a stand, we work to behave consistently with that commitment in order to justify our decisions.
  3. Social Proof: When we are unsure, we look to similar others to provide us with the correct actions to take. And the more, people undertaking that action, the more we consider that action correct.
  4. Liking: The propensity to agree with people we like and, just as important, the propensity for others to agree with us, if we like them.
  5. Authority: We are more likely to say “yes” to others who are authorities, who carry greater knowledge, experience or expertise.
  6. Scarcity: We want more of what is less available or dwindling in availability.

Understanding and applying the six principles ethically is cost-free and deceptively easy. Backed by Dr. Cialdini’s 35 years of evidence-based, peer-reviewed scientific research—as well as by a three-year field study on what moves people to change behavior—Influence is a comprehensive guide to using these principles effectively to amplify your ability to change the behavior of others.

Shipping Notes
  • Free Standard Shipping on $100+ Orders to the USA.
  • Except Preorder products are shipped in 48 hours.
  • Delivery to the USA:
  1. Standard Shipping : 3-10 business days
  • If time is of the essence, please consider selecting expedited delivery for faster service.
Exchange/Return Notes
  • We offer a 30-day return/exchange service after receiving.
  • Final sale items are not eligible for returns or exchanges.
  • To process your return/exchange, please contact us at [email protected]
  • Please click here for more details>>> Return & Exchange Policy
SKU: 94502404680

Discover Niche Categories That Outsell

Top-Converting Item to Boost Your Average Order

4.4 ★★★★★
Based on 28 reviews
Sort
Highest Rating
Newest First
Oldest First
Product Reviews
M
Verified Purchase
Musicbookfan
Lexington, US
★★★★★ 5
Incredible Comfort
Size: Large, Color: Multicoloured F (5-pack)
Amazing; I’ll be ordering more. Super soft, lightweight, smooth under clothes, incredible comfort! Best underwear! I ordered these because I’m tired of underwear lines when wearing biker shorts/leggings. Other boy shorts were too long or the bottom hem too thick and both of those issues left lines around my upper leg. THESE are *just right* - perfect length and fit. No panty lines on close fitting pants, comfortable under other pants and dresses, great with jumpsuits, and fit well under slip shorts with dresses. NOTE: These take longer to dry, than similar clothes, in the dryer. No shrinking though. SIZE: I ordered these in size L and they fit perfectly. A little snug when first on but they loosened up. For reference I’m 5’4” tall, about 175#, carry my weight in my hips and backside,wear size L sweats/pajamas/loose pants, size 12 jeans.
WAS THIS REVIEW HELPFUL?YesReportShare
Reviewed in the United States on September 23, 2025
K
Verified Purchase
Kathy M Gasperin
Phoenix, US
★★★★★ 5
Full coverage and full comfort
Size: XX-Large, Color: Multicoloured C (5-pack)
These boyshort underwear are a dream. They’re very soft, very stretchy, and very comfortable. They do not shrink when they’re washed. They’re heavy enough to make you feel like you have something covering you for discretion, but light enough to wear under any type of fabric. I have wide hips and I’m older so I don’t have a tight perky butt anymore. Most underwear tend to either ride up on me or become very uncomfortable. These stay where you put them. And they come all the way up to your waist so that there is no panty line whatsoever. The waist line is soft and comfortably. It does not dig in. They do not ride up and drive you crazy they stay where you put them. I would recommend them to anyone young or old. I have tried so many different styles and materials to find underwear that’s actually comfortable. These are the absolute best I have tried in five years. I just threw all the rest of them out.
WAS THIS REVIEW HELPFUL?YesReportShare
Reviewed in the United States on April 8, 2026
J
Verified Purchase
Janet R Geisler
Pawtucket, US
★★★★★ 4
Bamboo is an amazing fabric
Size: Large, Color: Multicoloured I (5-pack)
Comfy and soft . I’ve never worn boy shorts before so takes adjusting to. Legs roll sliding pants up but easy to adjust and smooth before zipping up then all day comfort. When I wear skirts or shorts they are perfect for that! I use to wear bike pants under skirts that don’t have to anymore. I like that they don’t creep up like regular underwear. I’m a new fan of bamboo fabric and bought briefs in bamboo as well.
WAS THIS REVIEW HELPFUL?YesReportShare
Reviewed in the United States on May 9, 2026
C
Verified Purchase
Cheryl L. Genet
San Leandro, US
★★★★★ 5
The softest, stretchiest, perfect underwear!
Size: Large, Color: Multicoloured F (5-pack)
I have struggled for years to find underwear that didn't ride up. I like bamboo, but had the same problem with them. These Bamboo Cool Boyshorts not only solved my problem, but they are so soft and stretchy that it almost feels sensual pulling them on. They never ride up, roll down, they fit perfectly, and are always super comfortable. I even persuaded my husband to buy the men's version and he loves them too. And I should add, I never write reviews!
WAS THIS REVIEW HELPFUL?YesReportShare
Reviewed in the United States on April 25, 2026
A
Verified Purchase
Amy
Cuba, US
★★★★★ 5
YES!
Size: Medium, Color: Multicoloured D (5-pack)
I don't give too many items 5 stars, but these are reorder worthy! I bought these a year ago, and am now going back for another 5 pack; not because my first order wore out, but because they are still SO great, I want more! These are my go to for under dresses, skirts, & flowy pants where I want full coverage, but no panty lines! AND bonus, sweat absorption. The leg openings are a tight when I first put them on, but they stay put and are very comfortable. I get my normal size
WAS THIS REVIEW HELPFUL?YesReportShare
Reviewed in the United States on April 6, 2026

recommand products