SKU: 31577933000

What Does This Button Do?: An Autobiography

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What Does This Button Do?: An AutobiographyNew York Times Bestseller "Illuminating and very entertaining a compelling read about someone who is much more than just the guy who sings for Iron Maiden." Loudwire A long awaited memoir from the larger than life, multifaceted lead vocalist of Iron Maiden, one of the most successful, influential and enduring rock bands ever. Pioneers of Britain's nascent Rock & Metal scene back in the late 1970s, Iron Maiden smashed its way to the top, thanks in no

New York Times Bestseller

"Illuminating and very entertaining...a compelling read about someone who is much more than just the guy who sings for Iron Maiden." --Loudwire

A long-awaited memoir from the larger-than-life, multifaceted lead vocalist of Iron Maiden, one of the most successful, influential and enduring rock bands ever.

Pioneers of Britain's nascent Rock & Metal scene back in the late 1970s, Iron Maiden smashed its way to the top, thanks in no small part to the high-octane performances, operatic singing style, and stage presence of its second, but twice-longest-serving, lead singer, Bruce Dickinson. As Iron Maiden's front man--first from 1981 to 1993, and then from 1999 to the present--Dickinson has been, and remains, a man of legend.

But OTT front man is just one of the many hats Bruce wears. In addition to being one of the world's most storied and well-respected singers and songwriters, he is an airline captain, aviation entrepreneur, motivational speaker, beer brewer, novelist, radio presenter, and film scriptwriter. He has also competed as a world-class level fencer. Often credited as a genuine polymath Bruce, in his own words (and handwritten script in the first instance ), sets forth many personal observations guaranteed to inspire curious souls and hard-core fans alike.

Dickinson turns his unbridled creativity, passion, and anarchic humour to reveal some fascinating stories from his life, including his thirty years with Maiden, his solo career, his childhood within the eccentric British school system, his early bands, fatherhood and family, and his recent battle with cancer.

Bold, honest, intelligent and very funny, his memoir is an up-close look inside the life, heart, and mind of one of the most unique and interesting men in the world; a true icon of rock.



Binding Type: Paperback
Publisher: Dey Street Books
Published: 07/03/2018
ISBN: 9780062468147
Pages: 384
Weight: 0.60lbs
Size: 8.00h x 5.30w x 1.10d
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SKU: 31577933000

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Jason G
Omaha, US
★★★★★ 1
Do not buy
Color: Green/Black
Do not buy. When I received the watch it did not work and the battery was dead. I bought a new battery and it killed that one as well after about a month.
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Reviewed in the United States on March 18, 2026
M
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Miles Connell
West Palm Beach, US
★★★★★ 5
Inexpensive doesn’t mean cheap.
Color: Black/Orange
After 10 months, zero complaints. Well, I got rid of the horrible NATO strap 🙄. That’s a personal preference. Easy to swap out to whatever you like. Keeps accurate time meaning it’s the same time. I’m not micro analyzing it and the seconds gained/lost. It has a confident look and feel and makes you feel good when wearing it. Sure it’s not high priced but it’s not cheap. Very comfortable, light and not unincumbered. If this is what you’re looking at, you’d be satisfied. Great looking, durable and simple watch. Full confidence.
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Reviewed in the United States on October 25, 2025
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Verified Purchase
Buyer
Fort Morgan, US
★★★★★ 3
Budget Seiko Prospex this is not
Color: Black/Orange
Bought this as a cheap work watch, but I guess all the budget went into the solar technology. No date adjust feature, gotta crank the crown over and over to adjust the date. (Also no screw-down crown, but that's expected at this price) Fake diver bezel. Lol why? Cringe as heck. Should of just put a compass bezel on there instead tbh. Cheap plastic crystal, scratches and mars just by looking at it. Okay NATO strap. Falls apart quickly, but it's easily replaceable with a better quality one. Decent lume on the hands, but none on the hour markers even though it looks like there is. Looks cool.
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Reviewed in the United States on June 13, 2025
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Verified Purchase
Michael Miracle
West Palm Beach, US
★★★★★ 5
Simplicity
Color: Black/Orange
This watch was received exactly as advertised. First off the watch is economical compared to other watches that advertise the same details. I will say that I have gone through numerous Luminox watches only to be disappointed. This watch fits the bill. It does have solar cells which mean it needs to be exposed to light to keep running, not a problem. Three minutes under my surefire light I am golden. The bezel doesn't rotate actually no big deal for me. I have always required that the bezel moves not anymore after having a bezel that rotates I use it next to never. Here's why, the more I rotate the bezel the more the numbers wear off. The strap on the watch with the catches for the strap are perfect. They actually hold the watch strap in place in lieu of like other big name brands that just flop and slide. As far as everyday use goes this watch is my go to. To be honest I have purchased three. This is the only watch I will wear moving forward, yeah the glass my scratch but even the big names like the Luminox I spoke of earlier scratches too.
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Reviewed in the United States on April 4, 2026
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Bryan
Charlottesville, US
★★★★★ 5
Favorite watch / solar
Color: Green/Green
I'm partial... I have bought Timex my intire life, they no doubt make the best watches... They take a licking, but keep on ticking is there old commercials.. True.. Great quality, keeps going after many year's... I never bought a solar watch from them prior I have to mention... It should hold up I'm thinking like their battery watches, I hope so. My favorite watch, I own a handful. Watch looks better in person... Downfall, they are trying a new band out of recycled plastic, I don't like it as much as the older bands it's soft, but feels a little strange...
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Reviewed in the United States on March 28, 2026

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