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Description
Reset: Business and Society in the New Social LandscapeAs consumers, our access to and appetite for information about what and how we buy continues to grow. Powered by social media, we scrutinize the companies behind familiar products and are disappointed when their actions do not meet our expectations. With citizens acting as 24 7 auditors of corporate behavior, one formerly trusted company after another has had their business disrupted with astonishing velocity. Control of the corporate narrative has
As consumers, our access to--and appetite for--information about what and how we buy continues to grow. Powered by social media, we scrutinize the companies behind familiar products and are disappointed when their actions do not meet our expectations. With citizens acting as 24/7 auditors of corporate behavior, one formerly trusted company after another has had their business disrupted with astonishing velocity. Control of the corporate narrative has shifted to engaged stakeholders in the new social landscape, requiring a radical change to company practices. James Rubin and Barie Carmichael provide a strategic roadmap for businesses to navigate the new era, rebuild trust, and find their voice. Reset traces the global decline of trust in business at the same time that the public's expectations for business's role in society are rising. Today, businesses must bridge this widening gap, which requires strategic solutions anchored in a critical outside-in understanding of the stakeholder footprint of the business model. C-suite executives who proactively mitigate the negative social impacts inherent in their business models, strategies, and operations can find win-win solutions that not only benefit both their business and society, but also enable sustainable growth in the challenging new social landscape. Rubin and Carmichael offer case studies of reputations lost and found, suggesting fundamental strategies to mitigate risk and build the corporate brand. Reset is an essential guide to navigating the pitfalls and taking advantage of the opportunities of the reset.Binding Type: Hardcover
Publisher: Columbia Business School Publishing
Published: 01/09/2018
ISBN: 9780231178242
Pages: 272
Weight: 0.95lbs
Size: 8.60h x 5.80w x 1.10d
Review Citations: Booklist 01/01/2018 pg. 25
Choice 07/01/2018
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4.9 ★★★★★
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Product Reviews
★★★★★ 5
Great Display Shelf!
Color: Black Wood 5-tier, Size: 1PC, Color: Black Wood 5-tier, Size: 1PC
This shelf looks great! It fits perfectly within my space and has enough openings to store taller items and allow me to use the light switch behind. The wood is thin but solid and the total build took under 45 minutes.
and is pretty sturdy. It was a little difficult to screw the shelves into the wall but it has held secure since.
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Reviewed in the United States on March 18, 2026
★★★★★ 5
A purchase that exceeded my expectations!
Color: White Marble 5-tier, Size: 1PC
I am really delighted with this marble shelf. From the moment I received it, I knew it was the perfect choice for my business. The quality of the marble is exceptional: elegant, resistant and with an impeccable finish that adds a sophisticated touch to any space. In addition, its design is modern and functional, making it ideal for displaying products or items in an organized and stylish way. Installation was easy and the dimensions fit my needs perfectly. I would definitely recommend this shelf to anyone looking for a durable, beautiful piece of furniture that elevates the aesthetics of their business - a purchase that exceeded my expectations!
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Reviewed in the United States on June 24, 2025
★★★★★ 5
Easy to assemble
Color: Rustic Brown 5-tier, Size: 2PCS, Color: Rustic Brown 5-tier, Size: 2PCS
Very nice and sturdy easy to build, great price!
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Reviewed in the United States on January 20, 2026
★★★★★ 4
Easy to assemble.
Color: White Wood 5-tier, Size: 2PCS
I like that this item comes as a set of two. I found these to be very easy to assemble. The shelves came with plastic anchors and wood screws to mount them on the wall, but my husband and I chose molly-bolts for a more permanent and safer installation. The were easy to put together and not difficult to mount on the wall, but you need two people. The shelves are a good width and depth for what I am using them for. The measurements are as shown. They look nice on the wall of our guest room for out grandchildren and house their books on the lower shelves and other books and decor on the upper shelves which makes it nice. We can still display favorite items and keep them out of their reach - for now!
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Reviewed in the United States on May 31, 2025
★★★★★ 5
Easily put together
Color: Black Wood 5-tier, Size: 2PCS, Color: Black Wood 5-tier, Size: 2PCS
Not done with the decor but so far I love them
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Reviewed in the United States on April 26, 2026