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Description
Customers for Life: How to Turn That One-Time Buyer Into a Lifetime CustomerIn this completely revised and updated edition of the customer service classic, Carl Sewell enhances his time tested advice with fresh ideas and new examples and explains how the groundbreaking "Ten Commandments of Customer Service" apply to today's world. Drawing on his incredible success in transforming his Dallas Cadillac dealership into the second largest in America, Carl Sewell revealed the secret of getting customers to return again and again in
In this completely revised and updated edition of the customer service classic, Carl Sewell enhances his time-tested advice with fresh ideas and new examples and explains how the groundbreaking "Ten Commandments of Customer Service" apply to today's world. Drawing on his incredible success in transforming his Dallas Cadillac dealership into the second largest in America, Carl Sewell revealed the secret of getting customers to return again and again in the original Customers for Life. A lively, down-to-earth narrative, it set the standard for customer service excellence and became a perennial bestseller. Building on that solid foundation, this expanded edition features five completely new chapters, as well as significant additions to the original material, based on the lessons Sewell has learned over the last ten years. Sewell focuses on the expectations and demands of contemporary consumers and employees, showing that businesses can remain committed to quality service in the fast-paced new millennium by sticking to his time-proven approach: Figure out what customers want and make sure they get it. His "Ten Commandants" provide the essential guidelines, including: - Underpromise, overdeliver: Never disappoint your customers by charging them more than they planned. Always beat your estimate or throw in an extra service free of charge. - No complaints? Something's wrong: If you never ask your customers what else they want, how are you going to give it to them? - Measure everything: Telling your employees to do their best won't work if you don't know how they can improve.Binding Type: Paperback
Publisher: Currency
Published: 11/19/2002
ISBN: 9780385504454
Pages: 240
Weight: 0.43lbs
Size: 8.18h x 5.52w x 0.56d
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4.1 ★★★★★
Based on 27 reviews
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Product Reviews
★★★★★ 5
Terrific toy for heavy chewers
Size: 6 in, Color: Blue
My dog loves this! Chews and plays with it constantly. These will last a long time, however, eventually they begin to break down. THEN GET ANOTHER, lasted a couple months with constant chewing.
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Reviewed in the United States on August 29, 2025
★★★★★ 3
My dog doesn't like it
Size: 5 in, Color: Orange
My dog wasn't a fan of this at all. He was curious about it, probably because he could smell it, but he wasn't sure about chewing it.
It could be because his teeth squeak against it? Or maybe it has an odd texture? I don't know
But this has sat in the toy bin untouched since the day we got it
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Reviewed in the United States on October 13, 2025
★★★★★ 4
Not for older dogs
Size: 6 in, Color: Blue
Item was on point as described, but my elderly dog was not interested.
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Reviewed in the United States on March 2, 2026
★★★★★ 5
Great Chew Toy for Daily Play
Size: 6 in, Color: Blue, Size: 6 in, Color: Blue
My dog absolutely loves this toy. From the first moment he grabbed it, he wouldn’t stop playing with it. He chews on it, runs around with it, and even sleeps with it sometimes. What I like most is how durable it is — even with constant biting, pulling, and chewing, it hasn’t broken or shown any damage. The material feels strong but still safe for him to chew. The texture also seems to keep him entertained because it massages his gums while he plays. It’s lightweight, easy for him to carry, and the shape makes it fun for both chewing and tossing. This toy has become one of his favorites, and I’m really happy with the quality. I would definitely recommend it for dogs who love to chew.
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Reviewed in the United States on November 19, 2025
★★★★★ 5
Longest lasting toy in our toy box
Size: 6 in, Color: Blue
My German shepherd/Austrian shepherd mix destroys toys very quickly. This is his longest lasting toy that he actually uses and still has no visible signs of destruction.
WAS THIS REVIEW HELPFUL?YesReportShare
Reviewed in the United States on June 11, 2026
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