SKU: 51499917391

If Youre In A Dogfight Become A Cat

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Description

If Youre In A Dogfight Become A CatBusinesses often find themselves trapped in a competitive dogfight, scratching and clawing for market share with products consumers view as largely undifferentiated. Conventional wisdom suggests that dogfights are to be expected as marketplaces mature, giving rise to the notion that there are "bad" industries where it is unlikely that any company can succeed. But there are notable exceptions in which enlightened executives have changed the rules to

Businesses often find themselves trapped in a competitive dogfight, scratching and clawing for market share with products consumers view as largely undifferentiated. Conventional wisdom suggests that dogfights are to be expected as marketplaces mature, giving rise to the notion that there are "bad" industries where it is unlikely that any company can succeed. But there are notable exceptions in which enlightened executives have changed the rules to grasp the holy grail of business: long-term profitable growth. Rather than joining the dogfights raging within their industry, companies such as Apple, FedEx, and Starbucks have chosen to become metaphorical cats, continuously renewing their distinctive strategies to compete on their own terms. In If You're in a Dogfight, Become a Cat, Leonard Sherman draws on four decades of experience in management consulting, venture capital, and teaching business strategy at Columbia Business School to share practical advice on two of the most vexing issues facing business executives: why is it so hard to achieve long-term profitable growth, and what can companies do to break away from the pack? Sherman takes the reader on a provocative journey through the building blocks of business strategy challenging conventional wisdom on a number of questions that will redefine management best practices: * What should be the overarching purpose of your business?* Do you really know what your strategy is?* Is there such a thing as a bad industry?* Where do great ideas come from and how do I find them?* What makes products meaningfully different?* What makes and breaks great brands?* How and when should I disrupt my own company?* What are the imperatives to achieving long-term profitable growth? Filled with dozens of illustrative examples of inspiring successes and dispiriting falls from grace, this book provides deep insights on how to become the cat in a dogfight, whether you are a CEO, mid-level manager, aspiring business school student, or curious observer interested in achieving sustained profitable growth.

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SKU: 51499917391

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4.8 ★★★★★
Based on 29 reviews
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Peace River Living
Omaha, US
★★★★★ 5
Perfect for beside any sink even dorms
Color: Black
I bought this for my son for his dorm room for his sponge for washing dishes and for him to put his dish soap and his hand soap for everything that he could keep it all tidy because he’s actually quite organized and he actually really liked it and it looked very neat. It’s easy to clean. It wasn’t too big everything fit perfectly for the Myers hand soap, and dish soap. The color is neutral almost masculine is gray and black. And there is no issue of it falling because he kept it on a side table away from the sink so that nobody else would use it so it would be just his. So It was altogether and kept everything organized. He really liked it.
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Reviewed in the United States on November 4, 2025
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Verified Purchase
Wendy Newton
New York, US
★★★★★ 5
Great Holder for the kitchen sink
Color: Black
The Sponge Holder is exactly as pictured. We use it to put our very sharp knives in so they are not in the sink when we go to fill the dishwasher.
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Reviewed in the United States on May 19, 2026
M
Verified Purchase
Mara
Chelsea, US
★★★★★ 4
Works! Sturdy!
Color: Black
Works great for what we wanted, wish it had something like a non slip bottom...
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Reviewed in the United States on May 28, 2026
I
Verified Purchase
I love these bundles. It came with 4 but we only used 3. I gave it a curl and layers on my daughters hair and she loved it
Fort Morgan, US
★★★★★ 5
Great price
Color: Black
Works for my basic kitchen needs
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Reviewed in the United States on April 7, 2026
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Cris
Boise, US
★★★★★ 5
Small caddy that makes a big difference
Color: Black
I don't have counter space to spare, so having a dedicated spot for my sponges, dish brush, and soap right at the sink has been really convenient. Everything is corralled and easy to grab. The angled design drains directly into the sink, which keeps things from getting gross and waterlogged. There's a separated sponge compartment which I like, and it's big enough to hold a couple of sponges, a long dish brush, and a small bottle of dish soap all at once. It also just looks way nicer than my previous solution of stuffing everything into a jar. It's sturdy, hasn't gotten rusty or tarnished, and it just feels well made. Sometimes a small organizational upgrade makes your whole kitchen feel better and this is one of those. Also, very reasonably priced! For $11, this is a goodie.
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Reviewed in the United States on May 5, 2026

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