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Description
American Icon: Alan Mulally and the Fight to Save Ford Motor CompanyThe inside story of the epic turnaround of Ford Motor Company under the leadership of CEO Alan Mulally. At the end of 2008, Ford Motor Company was just months away from running out of cash. With the auto industry careening toward ruin, Congress offered all three Detroit automakers a bailout. General Motors and Chrysler grabbed the taxpayer lifeline, but Ford decided to save itself. Under the leadership of charismatic CEO Alan Mulally, Ford had already
The inside story of the epic turnaround of Ford Motor Company under the leadership of CEO Alan Mulally.
At the end of 2008, Ford Motor Company was just months away from running out of cash. With the auto industry careening toward ruin, Congress offered all three Detroit automakers a bailout. General Motors and Chrysler grabbed the taxpayer lifeline, but Ford decided to save itself. Under the leadership of charismatic CEO Alan Mulally, Ford had already put together a bold plan to unify its divided global operations, transform its lackluster product lineup, and overcome a dys-functional culture of infighting, backstabbing, and excuses. It was an extraordinary risk, but it was the only way the Ford family--America's last great industrial dynasty--could hold on to their company. Mulally and his team pulled off one of the great-est comebacks in business history. As the rest of Detroit collapsed, Ford went from the brink of bankruptcy to being the most profitable automaker in the world. American Icon is the compelling, behind-the-scenes account of that epic turnaround. In one of the great management narratives of our time, Hoffman puts the reader inside the boardroom as Mulally uses his celebrated Business Plan Review meet-ings to drive change and force Ford to deal with the painful realities of the American auto industry. Hoffman was granted unprecedented access to Ford's top executives and top-secret company documents. He spent countless hours with Alan Mulally, Bill Ford, the Ford family, former executives, labor leaders, and company directors. In the bestselling tradition of Too Big to Fail and The Big Short, American Icon is narrative nonfiction at its vivid and colorful best.Binding Type: Paperback
Publisher: Currency
Published: 02/05/2013
ISBN: 9780307886064
Pages: 422
Weight: 0.70lbs
Size: 7.90h x 5.10w x 1.10d
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4.5 ★★★★★
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Product Reviews
★★★★★ 5
Honda air filter
I am very happy with the air filter, it fitted perfectly in my Honda Civic.
WAS THIS REVIEW HELPFUL?YesReportShare
Reviewed in the United States on May 4, 2026
★★★★★ 5
Size Does Matter
Product: Air Intake Filter
Brand: EPAuto
Positives: Super affordable and compact. Easy to remove and install, just loosen 4 screws and that’s it. Made with quality and durable material. The filter provides ideal airflow for the engine to function properly.
Negatives: None.
Overall Impression: I needed a replacement filter for my wife’s car and I didn’t want to spend a small fortune. This item was practically a steal at the list price. No need to spend more money, all the quality and longevity can be had with this filter. My wife drives her car almost every day and that means it gets a pretty good amount of use and lasts about 12 months until I decide to change them again. I would definitely recommend this product to others looking for a similar product.
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Reviewed in the United States on November 3, 2025
★★★★★ 4
Performance was good
my usual to go product for Honda CRV i had for long time. But last item i received I was not happy the quality seems like changed from past products. so far i had no complains. Packaging as always was solid. Performance was good. Lasted for more than mileage mentioned on the product page. Air flow is good.
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Reviewed in the United States on December 1, 2025
★★★★★ 5
Fits car based on Amazon rec
Fit perfect and performs as expected
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Reviewed in the United States on May 24, 2026
★★★★★ 5
Looks as good as the genuine one.
This looks like a quality product, great for the price. It looked identical to the genuine Honda part but was $20 cheaper than the Honda one.
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Reviewed in the United States on April 17, 2026
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