SKU: 70989647554

Holley Premium Alternator - 197-304

Sale price$314.98 Regular price$349.98
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Ships within 48 hours · Estimated delivery Aug 15 - Aug 20

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Description

Holley Premium Alternator - 197-304Overview: With performance engines pushing redlines up higher and higher, alternators are being forced beyond their design. Holley's premium alternators are specially designed to tolerate 30% higher RPMs than conventional alternators and made in the USA. If you drag race, auto cross, or just hot rod your ride, know this alternator won't fly apart on you. Inside the attractive Holley housing is cutting edge technology. Every component was developed to

Overview:

With performance engines pushing redlines up higher and higher, alternators are being forced beyond their design. Holley's premium alternators are specially designed to tolerate 30% higher RPMs than conventional alternators and made in the USA. If you drag race, auto-cross, or just hot-rod your ride, know this alternator won't fly apart on you. Inside the attractive Holley housing is cutting edge technology. Every component was developed to produce cleaner, more efficient output compared to conventional alternators. Efficiency means you get more from a compact package. GM recently adopted this technology for the 2014 and later Corvettes. The attention to cosmetic detail on these units is above and beyond what you would expect too. The entire outside housing has been sculpted for a smooth silhouette that hides the ugly details we think of as alternators. The housings are smoothed to make polishing clean (no buffer cut marks trying to get in tight corners). Even the rear cover is aluminum so you lose that black plastic on your polished alternator. Available in Natural, black, and polished finishes. For that finishing touch, black pulley covers are available to give a simple but refined look on the 197-302 and 197-303. The 197-304 polished alternator already includes a polished cover. These powerhouses fit ALL Holley accessory brackets, as well as 4th generation F-body, most 1998 thru 2004 GM trucks, and many other applications.

Features:

  • Works with ALL Holley accessory brackets
  • 150 Amp Output
  • Smaller & Lighter than the large case 197-301
  • Sculpted all aluminum housings
  • Use when size and clearance matter
  • Made in the USA
  • Black and polished pulley covers are available: P/N 97-187 (Black) & 97-188 (Polished)
  • Uses weatherproof plug/pigtail P/N 197-400 (not included)

Application:

Year Make Model Submodel Engine Size
Universal

Specs:

Alternator Style O.E. or 1-wire
Brand Holley
Emission Code 5
Engine GM LS
Finish Polished
Material Aluminum
Output 150 Amps
Product Type Alternator
Warning California Proposition 65
Shipping Notes
  • Free Standard Shipping on $100+ Orders to the USA.
  • Except Preorder products are shipped in 48 hours.
  • Delivery to the USA:
  1. Standard Shipping : 3-10 business days
  • If time is of the essence, please consider selecting expedited delivery for faster service.
Exchange/Return Notes
  • We offer a 30-day return/exchange service after receiving.
  • Final sale items are not eligible for returns or exchanges.
  • To process your return/exchange, please contact us at [email protected]
  • Please click here for more details>>> Return & Exchange Policy
SKU: 70989647554

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4.8 ★★★★★
Based on 18 reviews
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Nickolas Weston
Pawtucket, US
★★★★★ 5
My favorite shoes
Size: 14 Wide, Color: White Leather
I’ve probably purchased like 40 pairs of these shoes or more. By far my favorite white sneaker. I have a large foot so the bigger sizes are appreciated. They’re versatile, literally go with anything and they are true to size. At a certain point they start to show wear and you can’t dress them up, but they last as a regular sneaker for a long time afterwards. I try to nab them on sale when they drop to $50-$70, absolute steal at that price point.
WAS THIS REVIEW HELPFUL?YesReportShare
Reviewed in the United States on May 9, 2026
R
Verified Purchase
Ryan Miles
Lexington, US
★★★★★ 5
Clean Look, Super Comfortable – Instantly a Favorite
Size: 9.5, Color: White Leather
These sneakers are exactly what I was looking for—sleek, minimal, and incredibly comfortable right out of the box. The white leather looks sharp and pairs easily with everything from jeans to chinos, even dressed-down office wear. What surprised me most was the comfort. The sole is lightweight with just the right amount of cushioning, making them perfect for walking around all day. I’ve worn them on long city days and never felt sore or tired. They fit true to size (I’m a 9.5 and they’re spot on), and the quality feels premium. If you're after a versatile white sneaker that balances style and comfort, these are 100% worth it.
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Reviewed in the United States on March 29, 2025
A
Verified Purchase
Alain
Alexandria, US
★★★★★ 5
Comfortable
Size: 10.5 Wide, Color: Black Leather/Black
Very comfortable shoes, you feel like walking on clouds
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Reviewed in the United States on April 26, 2026
G
Verified Purchase
Gene and Karen
Port Orchard, US
★★★★★ 3
Not for all surfaces.
Size: 11.5 Wide, Color: Black Leather/Optic White
The sneakers look great and are comfortable on flat, smooth surfaces. Warning: The sole is very flexible and not well cushioned so a walk on rough or uneven surfaces can become uncomfortable quickly. Just understand the limitations.
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Reviewed in the United States on June 1, 2026
G
Verified Purchase
Guy Bloom
Lexington, US
★★★★★ 5
Look great for dress up up casual
Size: 13, Color: Black Leather/Optic White
I wear them every day for work. They are comfortable and light. I will say I was frustrated with the crease in the top that started the first time I wore them but other than that they are a great pair of shoes.
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Reviewed in the United States on March 22, 2026

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