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Innovation: A Very Short IntroductionWhat is innovation? How is innovation used in business? How can we use it to succeed? Innovation, the ways ideas are made valuable, plays an essential role in economic and social development, and is an increasingly topical issue. Over the last 150 years our world has hit an accelerated rate of transformation. From airplanes to television to penicillin, and from radios to frozen food to digital money, the fruits of innovation surround us. Innovation: A
What is innovation? How is innovation used in business? How can we use it to succeed? Innovation, the ways ideas are made valuable, plays an essential role in economic and social development, and is an increasingly topical issue. Over the last 150 years our world has hit an accelerated rate of transformation. From airplanes to television to penicillin, and from radios to frozen food to digital money, the fruits of innovation surround us. Innovation: A Very Short Introduction looks at what innovation is and why it affects us so profoundly. It examines how it occurs, who stimulates it, how it is pursued, and what its outcomes are, both positive and negative. Considering innovation today, and discussing future disruptive technologies such as AI, which have important implications for work and employment, Mark Dodgson and David Gann consider the extent to which our understanding of innovation has developed over the past century and how it might be used to interpret the global economy.ABOUT THE SERIES: The Very Short Introductions series from Oxford University Press contains hundreds of titles in almost every subject area. These pocket-sized books are the perfect way to get ahead in a new subject quickly. Our expert authors combine facts, analysis, perspective, new ideas, and enthusiasm to make interesting and challenging topics highly readable.
Binding Type: Paperback
Publisher: Oxford University Press, USA
Published: 11/01/2018
ISBN: 9780198825043
Pages: 168
Weight: 0.20lbs
Size: 6.80h x 4.60w x 0.30d
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★★★★★ 5
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Material Type: Recycled Polyester, Color: Dark Navy, Size: X-Large
Great fit, right price
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Reviewed in the United States on March 18, 2026
★★★★★ 5
Nice polo
Material Type: Recycled Polyester, Color: Dark Teal, Size: Medium
Fantastic polo shirt. Size was true to fit. Color is amazing. It’s soft and it has held up through washes since Christmas.
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Reviewed in the United States on March 14, 2026
★★★★★ 5
Great shirt for the price.
Material Type: Recycled Polyester, Color: Electric Blue, Size: Large
Bought this for my son. Very nice shirt for the price, it is true to size and the color is the same as the picture. Would definitely buy it again. The material is good quality. No issues whatsoever
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Reviewed in the United States on May 19, 2026
★★★★★ 5
Great purchase
Material Type: Recycled Polyester, Color: Dark Navy, Size: X-Large
Purchased several shirts, all were great quality. You never know what you’ll get when you purchase sight unseen, these are worth it. Great value, style, and comfort. Color is exactly what you see online. True to size.
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Reviewed in the United States on November 25, 2025
★★★★★ 4
Great quality for price
Material Type: Recycled Polyester, Color: Red Stripe, Size: XX-Large
Very impressed with the shirt quality, especially for such a low price. Sizing is accurate.
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Reviewed in the United States on May 21, 2026
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