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Description
Winning DecisionsBy: J. Edward Russo, Paul J. H. Schoemaker Business revolves around making decisions, often risky decisions, usually with incomplete information and too often in less time than we need. Executives at every level, in every industry, are confronted with information overload, less leeway for mistakes, and a business environment that changes rapidly. In light of this increased pressure and volatility, the old fashioned ways of making decisionsdepending on
By: J. Edward Russo, Paul J.H. SchoemakerBusiness revolves around making decisions, often risky decisions, usually with incomplete information and too often in less time than we need. Executives at every level, in every industry, are confronted with information overload, less leeway for mistakes, and a business environment that changes rapidly. In light of this increased pressure and volatility, the old-fashioned ways of making decisions–depending on intuition, common sense, and specialized expertise–are simply no longer sufficient. Distilling over thirty years of groundbreaking research, Winning Decisions, written by two seasoned business advisers and world leaders in behavioral decision studies, is a comprehensive, one-of-a-kind guide to the proven methods of making critical business decisions confidently, quickly–and correctly.
Decision-making is a business skill which managers often take for granted in themselves and others–but it's not as easy as some might think. The authors, whose expertise has been sought out by over a hundred companies, including Arthur Andersen, Hewlett-Packard, IBM, and Unilever, contend that decision-making, like any other skill, must be developed and honed if it is to be used effectively. Winning Decisions offers step-by-step analyses of how people typically make decisions, and provides invaluable advice on how to improve your chances of getting your next big decision right the first time. The book is packed with worksheets, tools, questionnaires, case studies, and anecdotes analyzing major decisions made by organizations like British Airways, NASA, Shell Oil, and Pepsi. Some of the proven, straightforward techniques covered in Winning Decisions include how to:
Reframe issues to ensure that the real problem is being addressedImprove the quality and quantity of your options
Convert expert yet conflicting opinions into useful insights
Make diversity of views and conflict work to your advantage
Foster efficient and effective group decision-making
Learn from past decisions--your own and those of others
With Winning Decisions, managers and other professionals now have access to a proven set of skills and strategies they need for making the right decision, right away.
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4.1 ★★★★★
Based on 26 reviews
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Product Reviews
★★★★★ 4
Good stuff
Size: 1.35 Fl Oz (Pack of 1), Style: Cicaplast Baume B5 Balm
This is a great rescue cream. No fragrance. Non-greasy. Lightweight. Application is easy. Helps with rashes, dryness, and redness, and feels great. The product itself gets 10 stars. The Amazon price, on the other hand, is not the best. I found it at a local store $2 cheaper. And still, for the size the price is high.
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Reviewed in the United States on May 1, 2026
★★★★★ 5
I as well as my 6 year old use and like
Size: 1.35 Fl Oz (Pack of 1), Style: Cicaplast Baume B5 Balm
This balm has been amazing for dry and irritated skin. I started using it on rough patches around my nose and cheeks, and it helped calm everything down quickly. The texture is thick but it absorbs better than I expected. A little goes a long way, so the tube lasts quite a while. I also like that it does not have a strong fragrance that irritates sensitive skin. It works well under makeup and overnight as a treatment. I will definitely keep repurchasing this because it has become a staple in my skincare routine.
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Reviewed in the United States on May 13, 2026
★★★★★ 5
52, Post-Menopausal Dry Skin — This Is My Barrier Emergency Product
Size: 1.35 Fl Oz (Pack of 1), Style: Cicaplast Baume B5 Balm, Size: 1.35 Fl Oz (Pack of 1), Style: Cicaplast Baume B5 Balm
I’m 52 with post-menopausal, mature dry skin, and this is not something I use casually or every day — it’s what I reach for when my skin barrier is compromised and needs real help. When my skin is irritated, over-exfoliated, reacting to actives, or feeling tight and inflamed, I don’t want glow or anti-aging claims. I want calm, protection, and repair. This balm delivers exactly that.
The texture is rich and occlusive, but not greasy or suffocating. It melts into the skin and immediately takes the edge off irritation — that tight, uncomfortable feeling just stops. Within minutes, redness looks calmer, dryness is softened, and my skin feels protected rather than coated. It creates a breathable barrier that actually stays put overnight, which is especially important on mature skin that loses moisture quickly.
What I appreciate most is that this works with my existing routine instead of competing with it. I use growth factors, peptides, and treatment serums regularly, and when my skin needs a reset, this seals everything in without stinging or interfering. I’ve used it after retinoids, during periods of sensitivity, and when my skin simply feels fragile — and it consistently helps restore balance.
That said, if you have very oily skin or are looking for a lightweight daytime moisturizer or a dewy “glass skin” finish, this probably isn’t the product for you. This is a true treatment balm, designed for barrier repair rather than cosmetic glow.
This is not a glow cream, a makeup primer, or a lightweight moisturizer, and that’s exactly why it’s so effective. It’s a true barrier balm. On my dry, post-menopausal skin, it reduces flaking, minimizes irritation, and helps my skin recover faster so I can get back to my normal routine without setbacks.
With so many skincare products making big promises, this one quietly does its job — and does it extremely well. If you have mature, dry, or reactive skin and need something reliable for barrier repair, this earns its place. It’s not exciting, it’s not trendy — it’s just very, very effective.
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Reviewed in the United States on February 6, 2026
★★★★★ 5
Umbrella
Color: Tan, Size: 10 Foot, Color: Tan, Size: 10 Foot
10ft umbrella was perfect very good quality
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Reviewed in the United States on May 25, 2026
★★★★★ 5
Great umbrella for price
Color: Navy, Size: 10 Foot
Great price, seems durable, fast shipped
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Reviewed in the United States on April 23, 2026