UNIMARKT Supermarket Locations Dataset – Austria

UNIMARKT Supermarket Locations Dataset – AustriaQuick links: Dataset Summary Methodology Download Data Quality Regional Distribution Brand Bundle Related Datasets Use Cases FAQ Analyze with AI UNIMARKT is an Austrian regional supermarket chain headquartered in Upper Austria, heavily operating through a franchise model. It focuses on family friendly shopping and strong ties to regional suppliers and communities. There are 92 UNIMARKT Supermarkets as of 27 May 2026 in Austria. This dataset is

UNIMARKT is an Austrian regional supermarket chain headquartered in Upper Austria, heavily operating through a franchise model. It focuses on family-friendly shopping and strong ties to regional suppliers and communities.

There are 92 UNIMARKT Supermarkets as of 27 May 2026 in Austria. This dataset is compiled and maintained by Geolocet and provides a complete, geocoded list of all UNIMARKT locations, including full address details, administrative divisions, and precise WGS84 latitude/longitude coordinates - structured for GIS, retail analytics, mapping, and AI/RAG workflows.

Dataset Methodology:

This dataset is compiled from publicly available business listings, official company sources, and geospatial validation workflows. Automated quality checks and manual analyst reviews are applied to improve coordinate precision, address standardisation, duplicate detection, and overall analytical consistency.

It is periodically reviewed and updated to reflect known network changes, closures, relocations, and newly identified locations.

Data Quality Scorecard

Data Preview: Sample geospatial records from the UNIMARKT dataset in Austria

Note: Only a subset of the full dataset fields are displayed here. Download the free sample (option above) to view all fields and verify the data structure.

✅ Data looks right? Add to cart ↑ - or download the free sample first.

Regional Distribution Breakdown

Looking at the geographic distribution, the highest concentration of UNIMARKT locations in Austria is found in Oberösterreich (44 sites, equivalent to 2.87 UNIMARKT supermarkets per 100,000 residents). This is followed by Steiermark (27 sites; 2.13 per 100,000) and Niederösterreich (15 sites; 0.87 per 100,000). From a market-penetration perspective, Oberösterreich has the highest brand density at 2.87 locations per 100,000 people (population: 1,535,000), making it the most saturated region for UNIMARKT in Austria. By contrast, Burgenland records only 0.33 locations per 100,000 residents (population: 300,000), indicating a potential white-space opportunity for network expansion or competitor analysis.

Learn more about the brand network in our report: View Report

Also available for Austria

Related geospatial datasets

• Administrative boundaries and full polygon dataset for Austria: Map these UNIMARKT locations against highly precise administrative polygons for territory analysis and spatial structuring.
• Demographics dataset for Austria: Overlay demographic indicators to deeply understand the population structures and household types surrounding these UNIMARKT locations.
• Explore demographics data insights for Austria: Methodology, use cases, and definitions explaining how demographic metrics support your location intelligence workflows.
• Explore a rich library of Austria-specific datasets on our dedicated country page: detailed demographics, wealth indicators, multi-level boundaries, and a broad spectrum of retail POIs. View demographics, retail POI, and administrative boundary datasets for Austria

Need the data in another format?

We can deliver this dataset in alternative formats upon request (GeoJSON, Shapefile, Excel, PostgreSQL import files, etc.). Contact us at [email protected].

Who uses this data?

• Territory Management: Field sales directors partitioning regional territories and routing field agents efficiently using exact addresses.
• Vendor Distribution: FMCG and wholesale suppliers identifying specific retail locations for direct-store-delivery (DSD) pitching.
• Catchment Area Analysis: Analysts mapping 15-minute drive times to understand localized customer reach and accessibility.
• Trade Area Marketing: Agencies planning direct-mail or localized out-of-home (OOH) billboard campaigns near high-density retail clusters.
• Consumer Behavior Analytics: Researchers correlating local demographics, foot traffic data, and proximity to physical stores.
• Urban Planning: City government agencies studying retail accessibility, neighborhood walkability, and commercial infrastructure.
• Economic Development: Agencies identifying underserved neighborhoods or "retail deserts" for targeted commercial investment.
• Mobility Analysis: Transport consultants evaluating retail proximity to major transit corridors and parking infrastructure.

Frequently Asked Questions

Analyze this data with AI

Use these prompts with ChatGPT, Claude, or Gemini to extract strategic insights from this dataset:

• "Analyze this UNIMARKT dataset to identify underserved regions in Austria for potential market expansion."
• "Cross-reference these supermarkets with urban transit data to score each location's accessibility for non-driving customers."
• "Analyze proximity between UNIMARKT locations and major highways, ring roads, or arterial transport corridors in Austria."

Disclaimer: All brand logos and trademarks displayed are the property of their respective owners and are used strictly for identification purposes. This product consists of geospatial location data only; no images, logos, or trademark rights are included in the downloadable files.