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SKU: 50974226538

SRAM FORCEAXS ROAD BIKE HRDFLAT MOUNT ROAD GROUPSET 2x12 | 50-37 Teeth

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Description

SRAM FORCEAXS ROAD BIKE HRDFLAT MOUNT ROAD GROUPSET 2x12 | 50-37 TeethSHIMANO Dura Ace Di2 Road Group R9270 hydraulic Disc Brake 2x12 Description: Visually discreet, with a touch of brilliance the new Force groupset manages this balancing act with its Iridescent look. Technically, the groupset builds on the previous generation, with a few upgrades from the RED groupset and new technologies. What has remained the same is the great versatility and adaptability of the Force groupset. From the 1x XPLR setup for gravel bikes

SHIMANO Dura Ace Di2 Road Group R9270 hydraulic Disc Brake 2x12

Description:

    • Visually discreet, with a touch of brilliance - the new Force groupset manages this balancing act with its Iridescent look. Technically, the groupset builds on the previous generation, with a few upgrades from the RED groupset and new technologies. What has remained the same is the great versatility and adaptability of the Force groupset. From the 1x XPLR setup for gravel bikes to the thoroughbred road bike with 2x drivetrain, the Force offers many well thought-out transmission variants. For efficient training, there is a suitable Quarq power meter upgrade for every crank version. With the proven AXS standard, you can adapt the shifting behavior to your needs and integrate AXS components from other groupsets or additional shifters into your setup.

      Crank
      Introduced with the RED-AXS groupset, the Force 2x chainrings now also have an integrated design that does not require an additional spider and is screwed onto the 8-bolt direct mount of the crank. The design brings more stiffness to the chainrings and is also lighter than the spider version. The small 13-tooth jumps between the chainrings ensure crisp and precise shifting behavior. In combination with the X-Range 12-speed cassettes with a high bandwidth, you can stay on the large chainring for longer and therefore have to shift less frequently with the derailleur. Thanks to a unique manufacturing technology, the chainrings have outstanding durability.
      The carbon crankarms combine low weight and high rigidity. Equipped with the proven DUB crankshaft, the Force crank is compatible with all standard bottom bracket shells with the matching DUB bottom bracket.

      Shift brake lever / HydroHC Hydraulic-Road-Disc (HRD) brakes
      Small changes can make a big difference. Introduced with the Rival AXS groupset, the Force shift brake levers have also been given a flatter and slimmer design. The new design offers even more control, especially for small hands, thanks to a larger hand wrap. In contrast to the Rival shifters, the Force version is equipped with lighter carbon brake levers, while the textured shift paddles and rubber grips provide even more control and comfort. The integration of the Force shifters into the AXS platform offers you the option of adapting the shifters to your personal preferences, evaluating your shifting behaviour or carrying out firmware updates via the associated smartphone app. In addition to the freely selectable assignment of the shift buttons, the shifters can also be operated in semi-automatic mode, in which the rear derailleur and front derailleur synchronize independently and you only have to choose between a lighter and heavier gear. Ports for additional shifters (blips) are no longer available. Instead, the shifters can be coupled with up to 3 pairs of SRAM wireless blip shifters. The two-piece brake caliper based on the award-winning HydroHC platform is beyond reproach in terms of braking performance and heat management.

      Paceline brake discs
      The new Paceline brake rotors take up the elegant design of the eTap AXS Road groupsets. They have a redesigned braking surface with equally redesigned ventilation holes for even smoother and lower-vibration braking performance. The rounded edges on the top of the rotor minimize the risk of injury and comply with the guidelines of the UCI cycling world federation. A further advantage is that they make it easier to install the wheel, as the rounded top prevents jamming in the brake calliper.

      Front derailleur
      The SRAM Force AXS front derailleur has been developed for the 2x X-Range chainring gradations with a 13-tooth gap between the large and small chainrings. Equipped with the proven SRAM Yaw technology, the front derailleur no longer needs to be trimmed. The power is automatically regulated over the entire shifting range when shifting with an AXS shifter. The electronic wireless eTap shifting logic ensures intuitive shifting and simple, wireless setup.

      Rear derailleur | 36T
      The Force AXS rear derailleur ensures fast and precise shifting. The integrated Orbit-Fluid vibration damping ensures safe and smooth chain movement on any terrain.Its speed-dependent damping is only activated in the event of rapid vibrations and remains inactive when the rear derailleur moves during shifting operations. The chain guide is supported by derailleur pulleys with SRAM X-Sync (Narrow-Wide) tooth profiles. An ANT+ transmitter integrated in the rear derailleur enables communication between your bike computer and the rear derailleur. This allows you to display information on the battery charge status and the current gear in your cockpit. With the integration of AXS technology, you can personalize the shifting behaviour in the associated app.The medium-length rear derailleur cage is compatible with cassettes from 10-28 teeth to 10-36 teeth and can be used on a wide range of 1x and 2x bike setups.

      Cassette
      Proven in the mountain bike sector for years, the 10-tooth cassette is now also finding its way onto road bikes. This is made possible by the SRAM XDR freewheel standard. The advantages are obvious: the cassette can be made even lighter with the same bandwidth. Compared to the previous version, the shifting lanes have been further optimized and adapted to the electronic eTap AXS rear derailleur. The result is even faster and smoother shifting. The sprockets are made of tool steel and are connected to each other via pins using the SRAM mini-cluster design. For further weight optimization, the largest sprocket is made of aluminium

      Chain
      The new SRAM Force chain has been redesigned from the ground up, with a unique flattop plate design that makes the chain narrower and lighter. The resulting greater distance between the outer plates and the sprockets ensures smoother chain running and even more precise shifting. As a positive side effect, the service life of the chain is also increased. This is additionally ensured by a chrome coating on the inside of the plates and the rollers.

      Charger/batteries
      The integrated battery on the rear derailleur has a range of over 1000 kilometers. The charge status can be read at any time via an LED light. The batteries are recharged within an hour using the charger supplied.

       


      Technical data

      Area of application: Road bike
      Material: Aluminum, carbon, plastic
      Gears: 2x12
      Brake type: hydraulic disc brake
      Brake mounting: Flat mount
      Data transmission smartphone | bike computer: Bluetooth, ANT+
      Crankshaft: DUB Road
      Crank length: 170; 172.5 or 175 mm
      Chainring gradation: 50-37 teeth
      Chainline: 45 mm
      Q-factor: 145 mm
      Spider/chainring mount: SRAM Direct Mount | 8-Bolt
      Cassette gradation: 10-28, 10-30, 10-33 or 10-36 teeth
      Freehub body compatibility: SRAM XDR
      Front derailleur mounting: Braze-on (clamp optionally available)
      Brake rotors: 160 mm Paceline | Center Lock (optional)
      Battery life: approx. 1000 km

      Weight according to manufacturer: n.a.
      Weight self-weighed: from approx. 2525g (172.5 mm 50-37T crank; 10-28T cassette; without bottom bracket; without brake rotors)


      Scope of delivery:

      1x SRAM Force DUB crank Iridescent including 2x chainrings | 50-37 teeth
      1x SRAM Force eTap AXS HRD shift brake lever Iridescent 2x 12 left and right including flat mount brake calipers and brake hoses (filled)
      1x SRAM Force eTap AXS rear derailleur Iridescent 12-speed including battery | 36T
      1x SRAM Force eTap AXS front derailleur Iridescent including battery
      1x SRAM Force XG-1270 12-speed cassette | silver
      1x SRAM Force 12-speed chain 114 left
      1x eTap battery charger and charging cable
      2x SRAM Paceline 160 mm brake rotors | Center Lock without lockrings (optional)
      1x SRAM DUB Road bottom bracket (optional)

       Assembly instructions: SRAM eTap AXS groupset DE | EN | F



      Please note the information on battery regulations

       


      GTIN:
      4251761516637
      MPN:
      59573
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SKU: 50974226538

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4.2 ★★★★★
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Blake West
Carnegie, US
★★★★★ 4
Interesting anthropology and critique, but dense and obtuse writing
Format: Kindle
The good part is that at the end of the day, I learned a lot here, and Polanyi raised a lot of very interesting and under-discussed historical points to create his argument. It felt very similar to David Graeber (or I guess Graeber is similar to Polanyi) in that way. The bad part is that, whereas Graeber writes with exceptional clarity and vividness, Polanyi is obtuse and dense. And I've read other books from this era, I don't think it's the time. I think it's Polanyi's writing. Beyond that, his work serves more as analysis than prescription. It's a bit unclear exactly what he's advocating for. Which maybe is OK, though I prefer when non fiction writers offer solutions rather than just pointing out problems. All in all, if you can settle in with his writing, there are definite gems in there.
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Reviewed in the United States on June 5, 2026
K
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Kitty Bryant
Alexandria, US
★★★★★ 5
Inspiring analysis of economic history
Format: Paperback
Polanyi presents economic history through an analysis of the "utopian" catastrophy of the self-regulating market economy. Polanyi argues that the free market economy treats the most essential elements of human society - labor, nature, and money - as if they should be exploited like commodities. When liberalism (free marketeerism) rules, then the economy dictates what is possible in human society, and these rules are intolerable because they create conditions under which humans are impoverished and disempowered. In his final chapter he lays out the battle ground between liberalism and its alternatives, which when he was writing (1945) were socialism and fascism. Fascism refuses the dictates of economic liberalism but substitutes in its place the dictates of a state that denies individual freedom. Socialism, alternatively, holds the only promise of true freedom for the individual where economic and political rules are developed and enforced democratically for the protection of society. While this is not an easy read because it demands a background in history, he is a fluent and persuasive writer.
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Reviewed in the United States on February 2, 2023
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Freh
Charlottesville, US
★★★★★ 5
This 1944 classic recounts the fatal flaws of market liberalism that led to the Great Depression and World Wars I & II
Format: Paperback
The Great Transformation: The Political and Economic Origins of Our Time. Karl Polanyi. 1944. In 1944, the opposing monumental classics, The Road to Serfdom by Friedrich Hayek and The Great Transformation by Karl Polanyi, were published. From the right, Hayek argued that market liberalism led to prosperity, political liberty, and prevention of authoritarian governance. From the left, Polanyi argued that the rise of market liberalism during the industrial revolution led to intolerable hardship, inevitable unsustainable countermeasures, and finally collapse into fascism, the Great Depression, and World Wars I and II. Since their publication during World War II, these markedly opposed ideas have now been tested by seventy years of history. For the first thirty years after the war, policies reflecting Polanyi’s ideas led to a mixed economy of government policies and regulated markets in the US, northern Europe, and elsewhere that produced robustly increased prosperity broadly shared at all income levels. For the next forty years, ascendency of Hayek’s ideas led to reduction of the role of government with attendant economic instability, rising inequality (with all economic gains going to the rich in the US), and coercive imposition of market liberalism by authoritarian governments with disastrous results throughout Latin America and the former Soviet Union. Given the adverse consequences of resurgent market liberalism, the rebuttal of its ideas in The Great Transformation is as important today as ever. In The Great Transformation, Polanyi maintains that before the industrial revolution, markets did not play an important role in human society—they were embedded in society rather than the other way around. Goods and services were generally distributed without the motive for profit by the non-market mechanisms of reciprocity according to social relations, centralized storage with redistribution, and production for one’s own use known as householding. When present, the role of markets was peripheral and subordinate to politics, religion, and social relations. The industrial revolution brought about an almost miraculous improvement in the tools of production accompanied by catastrophic dislocations of the lives of the common people, of which poverty was merely the economic aspect. During this time, English thinkers created the theory of market liberalism, which radically reversed the previous subordination of markets to society by removing the role for government so that society was instead subordinated to self-regulating markets (without government interference). This change required that human labor, nature, and money be turned into commodities that could be bought and sold without regard to human and social considerations. Efficient functioning of markets also required callous indifference to the social dislocation, poverty, and damage to nature that resulted and even to hunger as a motivating factor for the working class. This change from regulated to self-regulating markets that organized the whole of society on the principle of gain and profit marked a great transformation of the nature of society by the removal of democratic control of markets. The goals of this transformation were unrealistically utopian and could never be achieved without annihilating the human and natural substance of society. Even during its installation, laissez-faire proved to be a myth. Government action was mandatory to adjust the supply of money and credit, to enforce provisions for labor and land, and to prevent political disruption. Even with this level of government activity, market liberalism still imposed unsustainable hardships on ordinary people from speculative excess, growing inequality, competition from imports, depressions, unemployment, poverty, and reduced entitlement to assistance. By the late 1800s, these impossible pressures of the self-regulating market necessarily led to a countermovement in industrialized nations to protect their societies from the market. This countermovement included protectionism for national markets and competition for colonies to take resources from other societies. In exotic and colonial regions with the absence of protective measures unspeakable suffering resulted. Thus Polanyi characterizes market societies as having two opposing movements, referred to as a “double movement.” These two contradictory movements resulted in simultaneous struggles to expand the scope of the market because of the opportunities for some and to limit the scope of the market because of the adverse consequences for many. These internal contradictions led to disruptive stresses and strains that were unsustainable for market societies. In the domestic economy, class conflict resulted from issues like the choice between inflation for stability of workers incomes and employment and deflation for stability of currency for investors. Market liberals from Spencer to Mises held that popular democracy was a danger to capitalism and that workers should not have the right to vote. In the international economy, relentless shocks imposed by the gold standard forced nations to consolidate around heightened national and imperial boundaries. In international politics, intensified political, military, and economic rivalries finally culminated in World War I. By this time, the class struggle over market liberalism was at an impasse. For a critical decade, economic liberals supported authoritarian intervention in service of their deflationary policy to protect currency exchange and investment. This merely weakened the democratic forces that might otherwise have averted the fascist catastrophe. During the Great Depression, the gold standard finally collapsed, foreign debts were repudiated, capital markets and world trade dwindled away, and the global political and economic system disintegrated. In a second great transformation of society that followed, the replacements of market society by fascism, socialism, and the New Deal were similar only in discarding laissez-faire principles. The conflict between the market and the elementary requirements of an organized social life had ultimately destroyed society. World Wars I and II merely hastened its destruction. In 1944, Polanyi appears to have regarded the utopia of market liberalism as utterly discredited. He expressed the hope that the passing of market economy could become the beginning of an era of unprecedented freedom. He noted that freedom as the absence of power and compulsion as claimed by market liberals is not possible in a complex society. The function of power is to ensure the measure of conformity which is needed for the survival of the group: its ultimate source is opinion. Regulation both extends and restricts freedom; only the balance of freedoms lost and won is significant. The comfortable classes enjoy the freedom provided by leisure in security. They resent the suggestion to spread out income, leisure, and security to extend to others the freedom they enjoy. Obviously, those who lack security cannot enjoy the same freedom as the comfortable classes. Those who want more freedom for all need not fear that either power or planning will undermine their freedom. Regulation and control in a complex society strive to give us all the security we need to achieve freedom not only for the few, but for all.
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Reviewed in the United States on July 22, 2017
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Usman A. Ghani
Dallas, US
★★★★★ 5
Must read for contemporary (and all) times.
Format: Paperback
This is a great book. I wonder why we were not taught this in the freshman year, or at least as a counterpoint to Econ101. It opens up the perspective to seeing culture, economics, politics, and technology in an integrated way with an emphasis on social choesion as a unifying fabric for humanity and, looking for the right rate of economic reform. Much of what we do as "development" can in fact be harmful in the long (also short) run if we are not sensitive to the premises Polanyi is alerting us to. This is not counterpoint or counterfactual thesis per se. I am a strong proponent of the market system and also realize that this system is subsumed and must be complementary to the larger, complex social system where things are interconnected. An effective policy can only result from the collective consideration of these together. Polanyi's writing style is clear, direct, and simple and, unlike deeply nomenclature-intense economics write-ups, this book is rather an easy read. When we prescribe/teach The Industrial Revolution as an essential or secondary reading, The Great Transformation should also be a companion reading.
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Reviewed in the United States on September 6, 2013
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Tanthallas
Phoenix, US
★★★★★ 5
Read!
Format: Paperback
Well, I was going to review this wonderful work. However, Robert Moore's review is so spot on that there is really no need to take up more space. Also I need a nap. Anyway, this book is truly fascinating. If you are at all interested in Political Economy, this is perhaps one of the most important books you will ever read. There is no school which has the authors name attached to it, nor is there a political movement dedicated to the realization of his ideas. In most cases this is because the author did not contribute original thought or make an adequate connection of his thought process with reality. In Polanyi's case, this is because the originality of his thought cuts through the specialized form in which science and social studies is presented today and cannot possible be claimed to belong to 'economics' any more than it can of 'sociology', 'anthropology', 'history', 'international relations', etc.. Read this book.
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Reviewed in the United States on July 3, 2009

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