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Description
Testing Business IdeasDiscover the power of effective business model testing with 'Testing Business Ideas'. This comprehensive guide, published by John Wiley & Sons in 2019, offers innovative techniques for entrepreneurs and business leaders eager to validate their new concepts. With an ISBN of 9781119551447 and 368 pages of actionable insights, this book serves as an essential resource for anyone looking to ensure their business strategies thrive. Did you know that 7 out
Discover the power of effective business model testing with 'Testing Business Ideas'. This comprehensive guide, published by John Wiley & Sons in 2019, offers innovative techniques for entrepreneurs and business leaders eager to validate their new concepts. With an ISBN of 9781119551447 and 368 pages of actionable insights, this book serves as an essential resource for anyone looking to ensure their business strategies thrive.Did you know that 7 out of 10 new products fail? 'Testing Business Ideas' aims to change that narrative by providing hands-on methods that dramatically reduce risk and enhance the chances of success for your projects. Built upon the well-regarded Business Model Canvas and Value Proposition Canvas, it incorporates Assumptions Mapping along with other effective experiments from the lean startup movement.
In a visually engaging format, this guide not only bridges the gaps between strategy and experimentation but also empowers you to identify and test your key business assumptions. Through its practical advice, you'll learn how to cultivate an experimentation culture within your organization, making innovation a continuous and repeatable process.
Experience a transformative approach to business idea validation that minimizes wasted resources and maximizes growth opportunities. By leveraging this definitive field guide, you're setting your venture up for success.
Note: Shipping for this item is free. Please allow up to 6 weeks for delivery. Once your order is placed, it cannot be cancelled. Condition: BRAND NEW.
Note: Shipping for this item is free. Please allow up to 6 weeks for delivery. Once your order is placed, it cannot be cancelled.
Condition: BRAND NEW
ISBN: 9781119551447
Year: 2019
Publisher: John Wiley & Sons Inc (US)
Pages: 368
Description:
A practical guide to effective business model testing
7 out of 10 new products fail to deliver on expectations. Testing Business Ideas aims to reverse that statistic. In the tradition of Alex Osterwalder™s global bestseller Business Model Generation, this practical guide contains a library of hands-on techniques for rapidly testing new business ideas.
Testing Business Ideas explains how systematically testing business ideas dramatically reduces the risk and increases the likelihood of success for any new venture or business project. It builds on the internationally popular Business Model Canvas and Value Proposition Canvas by integrating Assumptions Mapping and other powerful lean startup-style experiments.
Testing Business Ideas uses an engaging 4-color format to:
Increase the success of any venture and decrease the risk of wasting time, money, and resources on bad ideas
Close the knowledge gap between strategy and experimentation/validation
Identify and test your key business assumptions with the Business Model Canvas and Value Proposition Canvas
A definitive field guide to business model testing, this book features practical tips for making major decisions that are not based on intuition and guesses. Testing Business Ideas shows leaders how to encourage an experimentation mindset within their organization and make experimentation a continuous, repeatable process.
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★★★★★ 5
Amazing
Size: 7.5-8.5 Women/6-7 Men, Color: Khaki
These slides are so good! First off, the price is insanely good for such great, long lasting slippers! I ordered the khaki color and it was a nice tan color that elevates every look, whether comfy or more casual. These are so comfortable and also flexible but without breaking which is amazing! The material is soft and perfect for everyone.
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Reviewed in the United States on May 31, 2026
★★★★★ 5
Walking on Pillows!
Size: 9-10 Women/7.5-8.5 Men, Color: Dark Blue
These slides are like walking on pillows! This is my second pair, and I wish I could wear them everywhere. They are beyond comfortable. They also look nice on your feet. They are well-made, and I know they will last a long time. I have had one pair for over a year.
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Reviewed in the United States on May 22, 2026
★★★★★ 5
So comfortable
Size: 10.5-11.5 Women/9-10 Men, Color: Black
They're so soft to wear! I needed something to wear when it's hot out. These work great and they feel durable! They also clean up easy if i choose to wear them outside. I bought my daughter a pair as well. I think they fit true to the size. I am a size 7-7 1/2 and ordered 7-8.
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Reviewed in the United States on May 6, 2026
★★★★★ 4
Size Up!
Size: 9-10 Women/7.5-8.5 Men, Color: Chocolate, Size: 9-10 Women/7.5-8.5 Men, Color: Chocolate
These are very comfortable! My only issue is that I'm a size 9, so I ordered the womens 9-10 and they are *almost* too small. My heel really wants to come out the back. I know the description says to size up, so you really should lol. They are also narrow, as I have wide feet! I will still wear them, just not if I have to walk too much
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Reviewed in the United States on February 26, 2026
★★★★★ 5
No more stubbed toes!
This is a very comfortable slip on shower sandal. The bowl design that makes it protect your toes and feet works like a champ! No more stubed toes !! They wore great to prevent that. And they have great traction in smooth wet surfaces. Even with soap on them.
Comfortable fit..
I would buy this product again. Thanks
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Reviewed in the United States on March 29, 2026