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Description
Artificial Intelligence for MarketingCondition: BRAND NEW ISBN: 9781119406334 Year: 2017 Publisher: John Wiley & Sons Inc (US) Pages: 368 Description: A straightforward, non technical guide to the next major marketing tool Artificial Intelligence for Marketing presents a tightly focused introduction to machine learning, written specifically for marketing professionals. This book will not teach you to be a data scientistbut it does explain how Artificial Intelligence and Machine Learning
Condition: BRAND NEWISBN: 9781119406334
Year: 2017
Publisher: John Wiley & Sons Inc (US)
Pages: 368
Description:
A straightforward, non-technical guide to the next major marketing tool
Artificial Intelligence for Marketing presents a tightly-focused introduction to machine learning, written specifically for marketing professionals. This book will not teach you to be a data scientist—but it does explain how Artificial Intelligence and Machine Learning will revolutionize your company's marketing strategy, and teach you how to use it most effectively. Data and analytics have become table stakes in modern marketing, but the field is ever-evolving with data scientists continually developing new algorithms—where does that leave you? How can marketers use the latest data science developments to their advantage? This book walks you through the "need-to-know" aspects of Artificial Intelligence, including natural language processing, speech recognition, and the power of Machine Learning to show you how to make the most of this technology in a practical, tactical way.
Simple illustrations clarify complex concepts, and case studies show how real-world companies are taking the next leap forward. Straightforward, pragmatic, and with no math required, this book will help you:
Speak intelligently about Artificial Intelligence and its advantages in marketing
Understand how marketers without a Data Science degree can make use of machine learning technology
Collaborate with data scientists as a subject matter expert to help develop focused-use applications
Help your company gain a competitive advantage by leveraging leading-edge technology in marketing
Marketing and data
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4.7 ★★★★★
Based on 8 reviews
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Product Reviews
★★★★★ 5
This is definitely a buy
Size: 6 Panel-119"W, Color: Black
Excellent product.Good Quality.Very sturdy .Easy to assemble.Provide privacy and keeps the light out just what I needed.I am happy to recommend this divider .Do not hesitate to buy
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Reviewed in the United States on August 7, 2024
★★★★★ 5
Clean Look, Sturdy — can’t ask for more!
Size: 6 Panel-119"W, Color: Grey, Size: 6 Panel-119"W, Color: Grey
Really like how it folds so I can create kind of a doorway with two of these. Pretty easy to assemble and has an uncluttered clean look due to the smooth fabric and nice color. Oh and it’s sturdy enough for pets.
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Reviewed in the United States on September 9, 2024
★★★★★ 5
Pretty good, especially for this price point.
Color: Beige, Size: 21.5"- 1 Panel
This is merely a piece of cloth stretched between the frame borders, but it works perfectly. It arrived quickly, all parts present and in good condition. I didn't put the castors on, as it will be more or less always in one position. I simply attached some felt sliders on the bottom to prevent scratching the floor and to allow clearance for the center screw (which is not flush fit). Overall, a reasonable deal for the price point.
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Reviewed in the United States on May 30, 2026
★★★★★ 5
Easy to manage
Color: Black, Size: 88"- 4 Panel
Sturdy, easy to manage and roll around. The material for the walls is of a decent ply as well
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Reviewed in the United States on May 24, 2026
★★★★★ 4
Great product!
Color: Beige, Size: 88"- 4 Panel
Worked well and it was easy to roll around and fold. The size is great and has a good weight to it. Very sturdy, I plan to buy more
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Reviewed in the United States on February 10, 2026
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