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Description
Popular Music as PromotionExplore the fascinating interplay between popular music and promotion in 'Popular Music as Promotion'. This groundbreaking work examines the evolution of the music industry in the post CD era, detailing how major music labels have adapted to digital challenges while continuing to thrive. With ISBN 9780745692227, this BRAND NEW publication from John Wiley & Sons (UK) (Year: 2016) spans 216 pages of insightful analysis. Leslie M. Meier investigates how
Explore the fascinating interplay between popular music and promotion in 'Popular Music as Promotion'. This groundbreaking work examines the evolution of the music industry in the post-CD era, detailing how major music labels have adapted to digital challenges while continuing to thrive. With ISBN 9780745692227, this BRAND NEW publication from John Wiley & Sons (UK) (Year: 2016) spans 216 pages of insightful analysis. Leslie M. Meier investigates how recording artists are increasingly viewed as 'artist-brands', where popular music doubles as a product licensed by consumer and media brands. Discover the critical implications of shifting business models and innovative marketing strategies that define the new landscape of the music industry. This book is essential for students and scholars in media and communication studies, cultural studies, and sociology, as well as anyone interested in the compelling intersections of popular music, digital media, and promotional culture. Note: Shipping for this item is free. Please allow up to 6 weeks for delivery. Once your order is placed, it cannot be cancelled.Note: Shipping for this item is free. Please allow up to 6 weeks for delivery. Once your order is placed, it cannot be cancelled.
Condition: BRAND NEW
ISBN: 9780745692227
Year: 2016
Publisher: John Wiley & Sons (UK)
Pages: 216
Description:
Business-as-usual has been transformed across the music industries in the post-CD age. Against widespread hype about the purported decline of the major music labels, this book provides a critique of the ways these companies have successfully adapted to digital challenges and what is at stake for music makers and for culture.
Today, recording artists are positioned as artist-brands and popular music as a product to be licensed by consumer and media brands. Leslie M. Meier examines key consequences of shifting business models, marketing strategies, and the new common sense in the music industries: the gatekeeping and colonization of popular music by brands.
Popular Music as Promotion is important reading for students and scholars of media and communication studies, cultural studies and sociology, and will appeal to anyone interested in new intersections of popular music, digital media and promotional culture.
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4.2 ★★★★★
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Product Reviews
★★★★★ 5
Highly Entertaining Toy That Keeps Dogs Thrilled, But Smart Pups Can Disassemble It
This interactive ball is an absolute hit with my dogs, and watching them play with it has been incredibly entertaining. Right out of the box, the internal mechanism charged up very fast, so we were able to start a play session almost immediately. It blinks blue when charging and solid green when charged. The unpredictable moving and bouncing motions caught my dogs' attention right away, and they love chasing it around the room. My only critique is that it didn't take them very long to figure out how to pop the inner motorized ball completely out of the outer cage. Luckily, the materials are genuinely durable; even though they separated the pieces, they haven't destroyed or damaged either part yet. It's great fun to watch, but you'll definitely want to keep an eye on smart pups who figure out how to open it up.
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Reviewed in the United States on June 9, 2026
★★★★★ 5
Really cool cat toy for even the most picky cat!
Color: A1-Red, Color: A1-Red
I love it, wow. Our cat is picky with toys, but even he was intrigued by it. It really kept his attention, which is hard to do. It comes with three modes: fast, slow, and interactive. The only thing is that hair can get all trapped up in it because it's a wheel, so keep your house clean I guess lol. The tail also came off once, so you gotta snuggly get it on up there. Really cool cat toy though, I'm happy I got it lol
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Reviewed in the United States on February 23, 2026
★★★★★ 1
Not worth the money
Color: A1-Red
My small Chihuahua loved this toy. It kept him entertained until it would stop working. He only gets about 10 minutes of play and it's no longer charged to use. I even bought a second one thinking the first one might have been just bad luck, but nope, the same problem. It seems most of these interactive toys are only given 2 to 3 stars. I'm disappointed but more importantly, my pup is even more.
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Reviewed in the United States on March 24, 2026
★★★★★ 5
Terrific product
Color: A1-Red
I adopted a 2 year old cat - she’s not much for a lot of the toys I have purchased for her, until this one! At first she seemed very cautious with it - but still followed it around - once I slowed it down (a few different options) she loves to play with it! Great purchase very pleased with it
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Reviewed in the United States on March 6, 2026
★★★★★ 5
Fun & Fast moving toy for my cats!
Color: A1-Red
This is such a fun little toy to keep my cats entertained. They were definitely weary about it for the first few days, but started to get used to it and play with it after a bit. I wish there was an even slower option because the slow option is still pretty fast, but at least it gets them up and moving. They will even play with the tail part when it's not turned on. Like others have said, it does collect hair pretty easily, but it's very easy to clean off. I don't have any dogs, but I could see smaller dogs loving this as well!
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Reviewed in the United States on March 6, 2026
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