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Description
How to Persuade and Influence PeopleUnlock the art of persuasion with 'How to Persuade and Influence People', an essential guide for anyone looking to enhance their communication skills and master the science of influence. With its practical insights and proven strategies, this book serves as your personal roadmap to effectively persuade and influence others in both personal and professional settings. In this enhanced second edition, discover new tools, research, and case studies that
Unlock the art of persuasion with 'How to Persuade and Influence People', an essential guide for anyone looking to enhance their communication skills and master the science of influence. With its practical insights and proven strategies, this book serves as your personal roadmap to effectively persuade and influence others in both personal and professional settings.In this enhanced second edition, discover new tools, research, and case studies that empower you to become a persuasive force. Whether you aim to negotiate successfully or understand the psychology behind buying decisions, this comprehensive resource reveals powerful techniques that help you:
- Win people over effortlessly
- Negotiate like a pro
- Overcome objections with confidence
- Appreciate diverse perspectives
- Remember impactful moments that resonate
- Build long-term trust and credibility
Written by Philip Hesketh, a renowned international business speaker experienced in the psychology of persuasion, this book is packed with memorable tactics that can transform your interactions and help you achieve your goals. Whether you’re in sales, management, or simply want to improve your personal relationship skills, 'How to Persuade and Influence People' is a must-have guide.
Note: Shipping for this item is free. Please allow up to 6 weeks for delivery. Once your order is placed, it cannot be cancelled.
Condition: BRAND NEW
ISBN: 9780857080424
Year: 2010
Publisher: John Wiley & Sons (UK)
Pages: 368
Note: Shipping for this item is free. Please allow up to 6 weeks for delivery. Once your order is placed, it cannot be cancelled.
Condition: BRAND NEW
ISBN: 9780857080424
Year: 2010
Publisher: John Wiley & Sons (UK)
Pages: 368
Description:
Wouldn't it be great if you could always get people to see
things your way? Now you can.
You won't go far in business if you can't bring people round to
your way of thinking. Some people find it easy; the rest of us just
need a little help. How to Persuade and Influence People
reveals some of the most powerful influencing and persuasion
techniques known to man. This enhanced second edition contains new
tools, new research, new case studies and plenty of practical
exercises to help you:
Find the perfect way to win people over
Become an amazing negotiator
Overcome objections
Appreciate and understand the other person's standpoint
Understand why people buy what they buy
Ensure people remember you and what you want
Build long-term trust and credibility
Philip Hesketh is a full-time international business speaker on
the psychology of persuasion. Thousands of people have benefited
from his advice. In this book, he maps out countless simple and
memorable persuasion techniques that can be applied to a whole
range of life's challenges. It's up to you to use them.
How to Persuade and Influence People is a completely
revised and updated edition of Life's a Game So Fix The
Odds.
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4.0 ★★★★★
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Product Reviews
★★★★★ 5
Honestly….
Color: Blue goose - pineapple plush, Color: Blue goose - pineapple plush
I hate to buy Giant or Tiny a toy only to find it in some corner ignored. Would this goose make a lifetime friend OR would it fly away to some unknown corner of the house?!?! I was thrilled that Giant wanted to open the box himself. As soon as I set it on the table for some pictures, Giant saw his chance and grabbed it. This happened again! Safe to say, our family gives this a FIVE!! This is great as it squeaks and crinkles. It is super soft cloth and states it can hold up to aggressive chewers. It is one foot long. The stitching all seems to be in place. They state it is "Upgraded Indestructible" as it is sturdier material. The last toy has lived up to that claim.
QUALITY: 5 out of 5
PROS: For us, it's the crinkle sound. I'm not sure why but they love that sound. Easy wash and go is great too!
CONS: I wish it was bigger than one foot but that is because I have a big dog.
Overall, Fantastic toy that is always with a dog. I will need to purchase more to have hidden away should it ever get lost.
WAS THIS REVIEW HELPFUL?YesReportShare
Reviewed in the United States on March 1, 2026
★★★★★ 3
“Indestructible” not so much
Color: Blue goose - pineapple plush
Cute as can be, but the cloth-only tips on the wings and tail were immediately ripped off, eaten, and vomited. I’m hoping without those, the toy will be “more” indestructible.
WAS THIS REVIEW HELPFUL?YesReportShare
Reviewed in the United States on May 29, 2026
★★★★★ 4
He loved the toy
Color: Blue goose - pineapple plush, Color: Blue goose - pineapple plush
My dog loved this toy, however it is not indestructible, he had it in 2 pieces within a day, but I do need to say he is a big boy and we haven’t found a toy yet that he can’t destroy
WAS THIS REVIEW HELPFUL?YesReportShare
Reviewed in the United States on April 10, 2026
★★★★★ 2
Disappointed
Color: Platypus - pineapple plush, Color: Platypus - pineapple plush
3 month old husky mix ripped this toy open within hours of having it and as of now, all the feet are missing. I only let him play with it a few hours a day because of the squeaker, so not as advertised.
WAS THIS REVIEW HELPFUL?YesReportShare
Reviewed in the United States on June 4, 2026
★★★★★ 5
Really cool cat toy for even the most picky cat!
Color: A1-Red, Color: A1-Red
I love it, wow. Our cat is picky with toys, but even he was intrigued by it. It really kept his attention, which is hard to do. It comes with three modes: fast, slow, and interactive. The only thing is that hair can get all trapped up in it because it's a wheel, so keep your house clean I guess lol. The tail also came off once, so you gotta snuggly get it on up there. Really cool cat toy though, I'm happy I got it lol
WAS THIS REVIEW HELPFUL?YesReportShare
Reviewed in the United States on February 23, 2026